1. Increased use in electronic cigarettes
a. https://www.cdc.gov/media/releases/2015/p0416-E-cigarette-use.html
b. It is gaining major popularity amongst young people. This will create a large market for the sustainable future.
c.The prototypical custom is an eighteen year old tobacco user.
d. Relatively easy to exploit due to addiction.
I saw this opportunity in my everyday life. Seeing avid cigarette smokers, and frequent e-cig users, it is apparent that there is a large market.
2. Decrease in the use of ATM's
a. http://www.smh.com.au/business/atm-use-hits-15yearlow-as-shift-to-cashless-society-gathers-momentum-20170313-guwsry.html
b. As everything in our lives become automated, the need for an in-person cash withdraw system because less and less.
c. The prototypical customer are millennials who don't know any other form of banking.
d. The opportunity is relatively easy to exploit since society is moving to become completely electronic. Once that happens, their would no need for ATM's .
I noticed this opportunity when witnessing a commercial for depositing checks through the phone.
1. Increased tariff on products from EU to the UK due to Brexit
a. http://www.civitas.org.uk/content/files/potentialpostbrexittariffcostsforeuuktrade.pdf
b. The major tariff on imports and exports with the EU has already been established.
c. The most likely consumers affected by the tariff are those in the UK. Their prices of living are likely going to increase.
d. This opportunity is relatively difficult to exploit since their has to be a political agreement beforehand.
I saw this opportunity when the UK decided to move forward with Brexit. I knew that their would be major economic impacts globally.
2. Legalization of Marijuana
a. http://www.drugpolicy.org/issues/marijuana-legalization-and-regulation
b. Their is legislation proposed and passed very frequently now-a-days. New Jersey is currently in the process of full scale legalization.
c. The prototypical customer is anyone who uses cannabis for medical purposes, and anyone who enjoys using cannabis products recreationally.
d. The opportunity is relatively easy to exploit due to raw popularity. The number of cannabis users is the highest it has ever been, and increasing.
I saw this opportunity as a New Jersey resident who listened to the message from our new governor. He is backing the plant wholeheartedly.
Hi, Erik! Good job on your post! I am not sure I agree with your first point because it seems like a fad to me; e-cigarettes are the next silly bands and fidget spinners in my opinion. I think the craze will go away soon; people will still use them, but I don't think they will be as "cool" in a few months to a few years because they are more expensive than regular cigarettes.
ReplyDeleteHi Erik. This post was very well executed. I agree with increased use in Electronic cigarettes. They are a growing business and also they are a healthier alternative to cigarettes. All of the problems stated are great opportunities. You really hit the nail right on the head and did a great job with the assignment.
ReplyDeleteHey Erik!
ReplyDeleteGreat job on your post. I found the topics and trends you described to be very useful and hold lots of opportunities. Regarding the increased use of E-Cigarretes I feel you have a strong point; with the craze of Juul's and similar products, there is an increased market for "E" typed tobacco usage. While they are more pricey, they offer a less damaging health alternative to smoking cigarettes, a market you could certainly capitalize on.
Hey Erik! Very interesting post. I think your point about the E-cigarettes is very relevant and everyone seems to be using them these days so there is definitely an opportunity there for a healthier alternative that is also appealing to users. Also, the legalization of marijuana is a great opportunity because there is for sure a huge market for that.
ReplyDelete